EDUCATION
BFA in Communication Design; specialized in Art Direction
English Minor with a focus on Poetry
University of North Texas
BFA in Communication Design; specialized in Art Direction
English Minor with a focus on Poetry
University of North Texas
RELEVANT WORK EXPERIENCE
Manager / Graphic Designer | July 2013 — Current
CreationStation, University of Houston Houston, TX
Graphic Design and Print Shop
• Manage a design and print shop. Assist in overseeing budgets, purchase orders, and invoicing.
Research, develop, and assist in the execution of plans for future expansion of services to clients.
Assist with budgeting and planning of hours/payroll.
• Conceive, design, and layout new and unique branding and marketing materials for student
organizations, departments, and outside clients. Consult with clients to maximize their
effective marketing budgets and pitch new ideas for campaigns or marketing strategies.
• Oversee traffic and project management for all design work totaling over 1,300 projects annually.
Assign projects to designers. Ensure product quality, cost, and punctual delivery. Arrange delivery
and pickup of materials. Ensure client satisfaction and maintain shop profitability.
• Supervise and manage 6 junior designers and an office assistant. Responsible for training,
art and creative direction for junior designers. Oversee prepress and quality assurance.
• Execute and expand upon the brand standards of the University of Houston.
• Coordinate company brand development and creation of new self-promotion methods to
drive sales. Submit work into local, regional and national art and design competitions
• Responsible for the maintenance of all equipment and hardware (printers, vinyl cutters, etc.).
• Regularly work with large-format inkjet printers and a variety of materials and substrates.
Manage large-scale vinyl installation.
• 2019 ACUI Region II Conference Planning Team Marketing and Communications Chair.
Manager / Graphic Designer | July 2013 — Current
CreationStation, University of Houston Houston, TX
Graphic Design and Print Shop
• Manage a design and print shop. Assist in overseeing budgets, purchase orders, and invoicing.
Research, develop, and assist in the execution of plans for future expansion of services to clients.
Assist with budgeting and planning of hours/payroll.
• Conceive, design, and layout new and unique branding and marketing materials for student
organizations, departments, and outside clients. Consult with clients to maximize their
effective marketing budgets and pitch new ideas for campaigns or marketing strategies.
• Oversee traffic and project management for all design work totaling over 1,300 projects annually.
Assign projects to designers. Ensure product quality, cost, and punctual delivery. Arrange delivery
and pickup of materials. Ensure client satisfaction and maintain shop profitability.
• Supervise and manage 6 junior designers and an office assistant. Responsible for training,
art and creative direction for junior designers. Oversee prepress and quality assurance.
• Execute and expand upon the brand standards of the University of Houston.
• Coordinate company brand development and creation of new self-promotion methods to
drive sales. Submit work into local, regional and national art and design competitions
• Responsible for the maintenance of all equipment and hardware (printers, vinyl cutters, etc.).
• Regularly work with large-format inkjet printers and a variety of materials and substrates.
Manage large-scale vinyl installation.
• 2019 ACUI Region II Conference Planning Team Marketing and Communications Chair.
Art Director/Webmaster | Jan. 2011 — October 2013
Health and Fitness Sports Magazine Houston, TX
Health, Wellness, Fitness, and Beauty Magazine
• Conceived and designed layout, prepress, and production of magazine on monthly basis,
and visited the printer for spot checks and sign off on all magazine proofs.
• Updated web site content, ads, banners, E-blast advertising and newsletters etc.
• Organized and ran photo shoots with clients/models/photographers/makeup and hair.
• Created layout for ad campaigns, in-house design work, and branding as needed
and interfaced with advertising representatives and clients.
• Worked with editorial staff to ensure conceptual integrity of editorial and layout.
Health and Fitness Sports Magazine Houston, TX
Health, Wellness, Fitness, and Beauty Magazine
• Conceived and designed layout, prepress, and production of magazine on monthly basis,
and visited the printer for spot checks and sign off on all magazine proofs.
• Updated web site content, ads, banners, E-blast advertising and newsletters etc.
• Organized and ran photo shoots with clients/models/photographers/makeup and hair.
• Created layout for ad campaigns, in-house design work, and branding as needed
and interfaced with advertising representatives and clients.
• Worked with editorial staff to ensure conceptual integrity of editorial and layout.
Design Project Manager | Oct. 2005 — March 2010
Lanson B. Jones & Co., Inc. Houston, TX
Landscape Architecture Firm
• Created and managed new identity systems and branding for the company.
• Oversaw production of base plans and construction drawings, and assisted with
design, concept, and project management of all accounts.
• Supervised design interns and oversaw and managed their training and workflow.
• Interfaced with subcontractors and clients, and assisted with cost and bidding process of all projects.
• Implemented policy and procedural changes to streamline, track, and manage workflow.
Lanson B. Jones & Co., Inc. Houston, TX
Landscape Architecture Firm
• Created and managed new identity systems and branding for the company.
• Oversaw production of base plans and construction drawings, and assisted with
design, concept, and project management of all accounts.
• Supervised design interns and oversaw and managed their training and workflow.
• Interfaced with subcontractors and clients, and assisted with cost and bidding process of all projects.
• Implemented policy and procedural changes to streamline, track, and manage workflow.
Freelance Designer | 2003 - Current
Self Employed Nationwide
Graphic Design, Art Direction
• Freelance graphic, advertising, and web design services
Self Employed Nationwide
Graphic Design, Art Direction
• Freelance graphic, advertising, and web design services
LANGUAGES:
English, Native
Spanish, fluent
English, Native
Spanish, fluent
SOFTWARE:
Adobe Creative Suite Quark Xpress
AutoCAD
Adobe Flash
Dreamweaver
Microsoft Office
HTML, CSS, Javascript
Basecamp
Windows and Macintosh operating systems
Adobe Creative Suite Quark Xpress
AutoCAD
Adobe Flash
Dreamweaver
Microsoft Office
HTML, CSS, Javascript
Basecamp
Windows and Macintosh operating systems
HARDWARE:
Mutoh 1624 Large Format Inkjet Solvent Printer
HP 5000 Inkjet Plotter
Graphtec FC8600 Vinyl Cutter
Hot and Cold Press Laminators
Mutoh 1624 Large Format Inkjet Solvent Printer
HP 5000 Inkjet Plotter
Graphtec FC8600 Vinyl Cutter
Hot and Cold Press Laminators
AWARDS:
2021 ACUI National Steal This Idea
1st Place - Multipage Publication
2017 ACUI National Steal This Idea
1st Place - Brochure Design - 2017
2nd Place - Multipage Publication
3rd Place - Logo Design
1st Place - Multipage Publication
2017 ACUI National Steal This Idea
1st Place - Brochure Design - 2017
2nd Place - Multipage Publication
3rd Place - Logo Design
2016 - ACUI Region II Steal This Idea
1st Place - Multipage Publication
1st Place - Multipage Publication
2016 ACUI Region II Steal This Idea
3rd Place - Brochure Design
3rd Place - Brochure Design